MOBILE GAMING V1.0
Sometimes it’s inconceivable as to how far mobile gaming has come in such a short time. But the real surprise may come when people start talking about how far it still has to go.
According to a recent report by Juniper, 21 billion apps were downloaded in 2012. But wait for it, the company has forecast that this number is set to increase to as many as 64.1 billion apps in 2017.
As reported by Game Industry International, Avista Partners have put the forecast growth into Dollar estimates. 2012 saw the mobile game industry’s value sitting at $7.8 billion. Fast forward to 2016; the estimated value expands to $18.3 billion.
Best of all this growth is not limited to one corner of the globe. Everybody is on board when it comes to mobile. Flurry reported that net active devices in China grew by 401 percent from July ’11 to July ’12. The same goes for Chile who boasted 279 percent growth in that period.
Good Things Come in Threes
But to what can this mobile revolution be attributed? Steve Bell of KeySo Global, in his article Mobile Gaming – Everything to Play For, puts it down to the following:
- Increased Broadband
- Abundance of affordable smartphones and tablets
- Accessible and alluring App Stores
The question now is How far can the presence of mobile gaming actually be expected to span? Techcrunch recently wrote about a report by Juniper which envisages smartphones and tablets becoming “the primary screen for gamers” by 2017.
It’s definitely possible considering the numerous, ongoing factors within the industry. So with strong growth imminent for mobile gaming, developers’ main challenge around the globe is that of being able to stand out in the ever-growing crowd.